Communication Styles with Participants


Today we will be discussing different communication styles with participants.

Every generation has it´s preferred method of communication. Baby boomers usually lean towards physical mail. Those from Generation X and Y often gravitate towards emails. Meanwhile, many millennials are more receptive to text messages. Some even use various social media platforms.

It's crucial for our company's 401(k) plan to communicate effectively. By understanding and utilizing these communication preferences, we can ensure everyone receives the important information about their retirement in a way they prefer. The Department of Labor expects timely and clear communication, making it essential that we send out all necessary notices.

To enhance our outreach, we aim to establish a robust communication strategy that incorporates all these methods. This approach not only increases engagement but also ensures compliance with the Department of Labor's 2021 guidelines, which emphasize the importance of verifiable notice dissemination.

For more information on different communication styles with participants, contact us today.